Beauty Items

Colourpop Product Photos | Brand Experience Project

by Jamie Sanford on September 26, 2019

Click here for all posts in the Brand Experience Project.

I was recently shopping on Colourpop’s website, and was specifically looking at glitter gel, like you do. I got to this product called Trippin on Skies, and had an unfortunate experience with product photos. Let’s get into it.

Here’s my first view of this product page. I’m purposely leaving the bit of box at the bottom of this screenshot. The colors of this product make it a bit difficult to translate, but the photography is good. I found myself immediately wishing to see swatches of this product on actual humans.

I scrolled down a bit and I get to this second image of the product, this time with the box. This is great and I think more companies should show the packaging of items that they sell, but I’m immediately disappointed that there isn’t a swatch image. Many beauty brands have realized that product swatches on a variety of skin tones is the way to go, and with this product, I really wanted to see what it would look like swatched on skin.

I am now to the bottom of the photo area of the product listing, and so I think there are no more photos to see.

Unrelated to the main topic here, but what I would REALLY like to see with products like a glitter gel that probably builds as you apply more are images with one coat, 2 coats, and 3 coats of the product on each skin tone.

Luckily, I scroll down a bit more and see a slider of what may be customer images? Colourpop is using Yotpo to collect reviews and it appears that they are also collecting customer images. Clicking on these images shows me that the images above show the use of the Glitterally Obsessed glitter gels, and the center image shows the actual product that I was reviewing.

This is a huge miss by Colourpop:

  1. There should be some indication in the top images about more images, perhaps “scroll down to see this product in action!” or something similar?
  2. Better yet, find a way to incorporate images of this product from the feed into the actual product image area on the page. Tag the image with the creator’s name or handle. Ask them for permission to use the image in this way – perhaps feature on social channels or in a promotional email as well.
  3. Utilize the standardized layout of showing small versions of the available product images and letting the user use the thumbnails to work their way through the options. This would help to keep everything in a single screen – these screenshots are from a 24-inch monitor and so the way this content is spread out seems a bit unnecessary.

Colourpop has good products, and their business seems quite successful, but there are improvements to be made on these product pages.

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Sephora VIB Sale Picks and Wishlist

by Jamie Sanford on April 23, 2019

The Sephora VIB sale is back!

As in years past, Sephora is back with this event.The discounts are as follows for this year!

Rouge members get 20% off with code HEYROUGE April 26-May 6

VIB members get 15% off May 2-May 6

Beauty Insiders get 10% off May 2-May 6

This is a great time to try something new that you haven’t pulled the trigger on, or to stock up on a favorite product that you know you will re-purchase anyway.

I’ve created the widget below with a combination of favorite products that I would definitely recommend, and a few things I’ve been interested in trying and might pick up during this sale event.

I am most excited for the new Milk Makeup Hydro Grip Primer Stick, the NARS Orgasm lip tint, and the Shiseido Refreshing Cleansing Water.

Check them out below, and tweet me with your picks of products for the Sephora VIB Sale.

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Check out all of my Product Picks here. If you want to see all of the products I’ve reviewed (not just the ones I like), click here for Reviews.

I’ve talked about makeup plenty of times on this blog before, but it was only this week when I pulled out a trusty product that I realized that I hadn’t written about it.

This is the Make Up For Ever Camouflage Cream Palette.

If you’ve been here before, you won’t be surprised to know that I have the lightest option, palette #1.

Here’s the info on this palette:

This multi-use cream palette is ideal for color correcting discoloration, concealing dark under-eye circles and spot imperfections, or, just use it to highlight and sculpt your features.Camouflage cream provides full coverage with an easy to blend, lightweight and creamy texture. Each palette contains 5 shade combinations with an assortment of color correctors and concealers. This creamy formula is buildable so you can layer multiple shades to customize your make up result. Available in 5 shade harmonies to target every skin tone, choose your perfect palette for a flawless, even complexion.

I wish I remembered which YouTuber or article introduced me to this palette. It had to have been at least 5 years ago, and it immediately shot to holy grail status.

I am lucky enough to not have to deal with blemishes that often, but when I do, this palette is my go-to for concealing.

Mostly I tap on a tiny bit of the green first, to offset the redness, and then I take one of the darker skin tones and tap that over the top. (I almost exclusively use my middle or ring finger to apply this product.) This product is quite thick and a light hand is needed, or you will quickly overdo it. I then follow up with my regular application of liquid foundation with a beautyblender, I am careful to not wipe away the concealer when I am applying foundation. I simply dab and blend the foundation with the patented bouncing of the beautyblender.

I set as usual with the Coty Airspun, and sometimes take a smaller detail brush and apply a bit of extra setting powder over the problem areas and let it bake for a while before brushing away the excess.

I would note that I’ve never used this product like a traditional concealer. I have learned from the gurus that using an undereye concealer to cover blemishes is almost always a bad idea, because you are generally adding light to your undereye area and you don’t want to brighten an area with a blemish! The colors in this palette are nowhere near as light as my foundation, but it works because I’m able to cover it. Essentially, what this product does is to help cancel out whatever issue you are having. The camouflage name is fitting.

I have also tapped the green over my cheek redness in the past, but I did not have a great experience with how my foundation looked over this product having been used on a much larger area of my face. I think spot concealing is where the Make Up For Ever Camouflage Cream Palette really shines.

At $42, this is the most money I’ve ever spent on concealer. However, for when I need it, there is no substitute for it’s incredible coverage and staying power.

Tweet at me with your favorite concealer!

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Loves & Recommendations #3

by Jamie Sanford on February 5, 2019

In an extension of my Product Picks, I wanted to share a regular post about things that I’m enjoying and recommending. Welcome to Loves & Recommendations #3!

This post contains affiliate links, which means I receive a small commission if you make a purchase using these links.

To see all of my product picks, click here.

Fresh Sugar Lip Caramel Hydrating Balm. I received this in the Sephora Play Box, and I might have to buy one, because it is such a lovely treat of a product. It smells like delicious caramel, and moisturizes without feeling too slippery or too sticky on my lips.

Sol de Janeiro Brazilian Kiss Cupacu Lip Butter. Another lip product, I know, but another great one. I got this in a Sol de Janeiro gift set, and it feels great on my lips and also smells divine. If you like other Sol de Janeiro products, you will love this too, because this is like Bum Bum Cream for your lips.

Kiehl’s Ultimate Strength Hand Salve. If you have to face unfortunate hand wash in your daily life, this is an incredible product to keep on you. I use a tiny bit and it moisturizes without being overly greasy. It does have the classic Kiehl’s scent, but somehow it is not as strong as it is in the other cream products from Kiehl’s.

The Erin Condren yearly planner. I am on my second year of using this planner. I was previously a Filofax user, but I struggled with the size being too small, and after watching some YouTube videos, I bought an Erin Condren planner last year. I had never been so consistent in using a planner, so I ordered one for 2019 as well!

Things I track in my planner include:

  • holidays
  • birthdays
  • vacations
  • blog content – I use the monthly view to see when I’m posting content and what kinds of content I’m creating.
  • doctor appointments
  • what I wear – this is new for 2019, as I try and identify the items in my closet that I actually wear.
  • other – I realized at the beginning of using this planner that it would also be an interesting artifact of each year, and so I make notes of anything that I did on a certain day that was notable.

This lighted makeup mirror from Amazon was one of the best purchases I made in 2018. You can charge it with a USB cord, it folds flat for travel, and for anyone like me who uses a lighted makeup mirror at home, it is the best $25 bucks you will spend! My makeup was always weird when I was traveling and it was definitely because I didn’t have the same view. The only downside to this is that it doesn’t have a magnified side, but I got over that quickly. You can adjust the brightness, and it shuts off automatically after 30 minutes. If you struggle with the mirrors when you aren’t at home, definitely pick this up.

That’s all for this round!

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2018 Holiday Beauty Wishlist

by Jamie Sanford on November 17, 2018

This post contains affiliate links, which means I will receive a small commission if you make a purchase after clicking on one of my links.

2018 has flown by (and yet also dragged somehow), and the holiday season is upon us. I was recently asked to provide some gift ideas, and of course, it triggered the idea to get on my own holiday wishlist posts for the blog.

First up, beauty items! (All of the links are in the widget at the bottom.)

I’ve got some products in here that are tried and true.

  • The Peter Thomas Roth retinol serum is a favorite, it goes on under moisturizer before bed.
  • Alien by Thierry Mugler is a top 5 fragrance for me, one that I don’t wear nearly enough as my husband is not the biggest fan. (This is a real struggle, because I mostly do beauty things for me and not anyone else, but I also don’t want him to smell me and think “eww.”) It smells delicious though.
  • MAC Haute and Naughty mascara is one that I haven’t used in a while, and actually miss—the two options for applicators is genius!
  • Yves Saint Laurent Black Opium is another top 5 fragrance, and no one in my household objects to it, so it’s a winner all around.
  • Kiehl’s Creme de Corps, a classic choice. It’s effective, the scent is mild and unmistakably Kiehl’s, and I will continue to restock it.
The rest of the products are things I haven’t tried yet but would love to.
  • Lancome Advanced Genifique serum. I actually did try a sample of this and it was wonderful. It’s quite expensive though, which has always stopped me from being able to press the purchase button.
  • Dior Beauty Lip Balm. Just look at that pink color! I can feel my hydrated lips already.
  • Dior Forever foundation. Just another foundation to try with high expectations that will hopefully deliver.
  • Tom Ford Creme Color for Eye. (The color Spice is my favorite.) I’ve seen YouTubers put one of these and nothing else on their eyelids and look amazing, so I expect that paying $46 for a single cream eyeshadow will do the same. Seriously though, I haven’t purchased one of these because I can generally buy a whole eyeshadow palette for around the same price.
  • La Mer Body Cream and Lip Balm. I only found out recently that Sephora won’t give you a La Mer sample. I think they used to, so I’m guessing that they were giving out too many? I really wish that La Mer would invest in creating tiny samples for purchase, because I would love to try their products, but the price of admission is so high that it isn’t likely. If I put the cream on and it changes my life, I might be more willing to splurge in the future.  The Lip Balm is $60, and I am curious as to what is in there that makes it worth $60.
  • Charlotte Tilbury, The Rock Chick Look Set. A tiny bit of savings from buying the items individually, you get all of the pieces for $230. I’ve heard nothing but amazing things about Charlotte Tilbury products, and there’s no way I am not going to choose the one that will give me black eyeliner and dark shadow for a smoky eye, paired with a nude lip option. I’m into it.

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