Content Creation

How I Find Blogging Ideas.

by Jamie Sanford on April 28, 2009

This is one in a series of posts pulled from Chris Brogan’s “100 blog topics I hope YOU write.” (#9)

Travel is one of the things that inspire blog posts. Photo credit, uricacid.

I will create yet another list to address the topic of “how I find blogging ideas.”

  • Travel
  • Photography
  • Friends
  • Family
  • My job
  • The Internet and all of the wonderful tools that we have access to
  • The people I interact with online
  • Blogs I read, including specific things such as the list of blog topics that I’ve been working on lately
  • The grocery store
  • Television
  • Magazines
  • So much more.

What inspires your blog posts?  Do you have any one thing that generates more ideas than anything else?

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What is appropriate?

by Jamie Sanford on August 7, 2008

Having been charged with improving traffic on a number of websites, I’ve been looking at the way that things are currently done. What I’m seeing is that the current promotional techniques being utilized by this section of my organization are quite dry and boring. This is not completely the fault of those here—this group is vigilant about compliance with the rules and regulations of our industry and in the past, there has been little room to be facetious.

I’m in a bit of a hard position, being in the healthcare industry. We walk a fine line between appropriate and distasteful, using the term “heart-stopping” could be construed in very different ways, and what offends some may be fine to others. In the past, things have been played on the safe side to avoid issue.

The bottom line is that we are in an extremely competitive marketplace, we offer free products/educational content and there tends to be concern over quality if something is free. I know the quality is outstanding, and I know that if I can get our intended audience to reach the content, they too will see that it is an extremely useful resource for timely education, in a field that is constantly evolving to keep up with the barrage of new information. However, they will never know it if I can’t get them to the sites!

Any ideas on balance in this sort of situation are welcome!

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