Last Night An Editorial Calendar Saved My Life

by Jamie Sanford on May 17, 2013

This is the current draft of the editorial calendar for For a very long time, I was lost in terms of content creation, but this simple act of trying to be consistent with things has changed things immensely. I began experiencing this with last year’s nail polish project, but only in the past 2 months or so have I realized the power of the editorial calendar, and how it goes FAR beyond just writing a blog.

Recently, the Editorial Calendar taught me about the power of positive reinforcement. I know it seems insane that I would take until age 33 to learn it, but my entire outlook on things is better, all because I’m happy with my blog content, I’m proud of myself for accomplishing all of the things on the schedule for this week. Yes, I go to a job every day and I am pretty damn good at it, but this is something I am doing solely for myself. It’s a totally different experience.

I think back to growing up, and positive reinforcement wasn’t really present. There was always a focus on what I did wrong or what was wrong with me, as opposed to focusing on things that were good. Realizing this has illuminated things for me in a new way. All of the scripts burned into my brain are there to tell me what will go wrong, and how I will fail.  I read a bit about our mental scripts in a book on self-esteem that Chris Brogan recommended, but I couldn’t get through the book because it was too real. I still struggle with it, always going first to what could go wrong or how I could end up feeling uncomfortable, and it’s debilitating and has definitely stopped me from doing things or going after what I want. This isn’t a universal scenario, but it is enough to be problematic.

For now, I’m feeling positive. My blog posts for the week have been written and I am happy with the content. I have received multiple bits of praise regarding The Brand Experience Project, and it makes me feel so good about the hours it takes to write each of those posts. It has also helped me really find what it is that I’m passionate about in business, and that can only help everything in my professional future. So, onwards and upwards.

I would love to hear about anyone’s experiences with the editorial calendar, positive reinforcement, etc, in the comments.

Resources Related to Creating An Editorial Calendar:

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